The Sanderling
1461 Duck Road
Duck, NC 27948
Telephone (252) 261-4111
Description
Position Duties:
- Drive the strategic focus on creation and distribution of exceptional marketing campaigns
- Drive the online advertising strategy utilizing strategic partners to achieve growth in website traffic, bookings and conversion
- Drives digital channel direction through data analysis to deliver ROI
- Drives the creation of on-property promotions and programming while working with applicable departments to implement
- Drives social media strategy to generate online following, including identifying power bloggers, creation and maintenance of a blog editorial calendar, and growth of all Facebook, Instagram and future social media accounts
- Drives the development, design, implementation, and maintenance of content for all content management systems (CMS): website, mobile app, in-room TV, public space display monitors, digital signage and related content.
- Work closely with the Public Relations team to coordinate PR related to special events
- Develop and drive the marketing plan
- Stays abreast of industry trends that the hotel can capitalize on
- Execute sales activities to achieve budgeted goals
- Develop and implement all sales and marketing strategies associated with the Consortia, Wholesale, Leisure and Business Travel Market.
- Research, analyze, and monitor financial, technological, and demographic factors in order to capitalize on market opportunities and to establish a leadership position in the market
- Play a pivotal role in hotel sales efforts, including calling on top ten accounts, meeting clients, hosting luncheons and receptions, and meeting with on-site contacts on a daily, weekly and monthly basis
- Plan and participate in Sales trips and industry related meetings as appropriate to the assigned markets/territories.
- Assist in the annual budgeting plan
- Negotiate with clients and achieves maximum revenue/profit potential while satisfying clients' needs
- Enhance the hotel's community's image by actively participating in associations, events, clubs and boards
- Assume active ownership of assigned sales territory and respond to specific market needs, initiates needed action and suggests to sales leadership any necessary actions
Position Qualifications:
- Bachelors degree or equivalent experience preferred.
- 5+ years progressive hotel sales experience
- Minimum 2 years hotel sales leadership experience or equivalent
- Ability to execute a Sales and Marketing Plan to enhance revenue
- Established relationships within the agency community preferred
- Negotiation/interpretation of contracts skills
- Business communication skills both written and verbal
- Proficient in Microsoft Suites
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
The Sanderling
149 Room Resort
Sanderling Resort
Award Winning Resort Opportunities
Situated between the shores of the majestic Atlantic Ocean and the Currituck Sound in Duck, NC, Sanderling Resort, the only Forbes Four Star and AAA Four Diamond resort in the Outer Banks is the perfect resort for employment opportunities. Within walking distance from the sand and surf of the beach as well as the tranquil waters of the sound, Sanderling Resort has everything you could want from working in an exceptional resort that provides world-class services and amenities in one-of-a-kind coastal destination.
WHO WE ARE
In an atmosphere of Refined, Southern Coastal Elegance, our staff is attentive to guest needs and makes them feel welcome, comfortable, important and relaxed. As a team, our purpose is to ensure that our guests have a memorable experience by delivering quality service to exceed their expectations. Each staff member is a critical part of the sequence of service that defines the Sanderling Brand. Sanderling is comprised of ten distinct and interrelated experiences. Each of the experiences has a customized set of Performance Standards and each area of the Resort embraces our Sanderling Service Standards, standards that are emblematic of understated, authentic elegance --- where under-promising and over-delivering --- leaves lasting memories and imparts an overall feeling of a high-quality, integrated resort operation.
WHAT WE BELIEVE
A key component of the Sanderling operational philosophy, delivering on our brand promise, is to ensure that many of our Associates are cross-trained and are able to perform a similar job function in a number of our different experiences. This operating philosophy is one of the reasons we use the title of "Guest Service Agent" for restaurant greeters, spa receptionists, retail staff, and front office team members. When we promote, market, and communicate the many experiences at Sanderling we call it Coastal Life. Our guests have many opportunities to define their own Coastal Life at Sanderling. It is our job to enable it. Every member of Sanderling staff represents the Sanderling Brand.
WHAT WE OFFER
Sanderling Resort is equally committed to caring for our associates as well as we do our guests. We offer competitive pay and benefits and numerous training experiences. In addition to full-time, part-time, and seasonal employment, we offer ongoing advancement and internal growth opportunities in a number of areas.
WHERE WE ARE
Sanderling Resort is located approximately 75 miles southeast of Norfolk, Virginia and 215 miles northeast of Raleigh, North Carolina.
If you are looking for the perfect opportunity to pursue your hospitality career year around or work seasonally, Sanderling is a truly unique destination. Charming and romantic, diverse and eclectic, authentic and unpretentious, alive and vibrant. Indeed, we have a quintessential Carolina beach and pools, beach bars, cozy bars, spa, restaurants and other resort amenities, but Sanderling is more. It is an experience.
We welcome team members who are passionate about delivering timeless experiences that create memories for our guests that last forever. We appreciate your interest in the Sanderling experience and in joining our team of passionate and dedicated hospitality professionals.